Well-designed quizzes add personalization to your email marketing and enhance content engagement.Kaye Putnam generated $100K in revenue from a quiz for her online courses.According to the Content Marketing Institue, 70% of marketers say that interactive content is effective at converting site visitors.Much research has been conducted to examine online news quizzes in general and their potential to engage audiences.The New York Times’ “ Dialect Quiz,” which guesses where people live in the United States based on how they pronounce certain words (like Mary, merry, and marry), beat out the newspaper’s articles, graphics, and video packages to become the most popular news content in 2013.The content team has put online quizzes at the heart of its editorial strategy to enhance user experience. Buzzfeed pioneered interactive quizzes in a story format.And now, as evidenced in the list below, quizzes are having a viral moment as several businesses and organizations use them to educate and engage target audiences.Īnd we all know quizzes are great for gathering qualified leads. Online quizzes have been around for years. Why do political quizzes work for lead generation? What you need to do with a quiz lead once you have one.Tips for using political quizzes to generate leads.Real-life applications of political party quizzes.Why do political quizzes work for lead generation?.Today we’ll cover everything you need to make a political alignment quiz that will excite your target audience. You can use one to build an email list for your election campaign, educate others about politics, or even share with friends just for fun.Įver take a “What political party am I?” quiz? We’re sure it’ll make you laugh. Let’s take a step back and think about it differently:Ī political quiz is beneficial in many situations. Okay, we know politics is a subject that often gets a lot of people riled up. We’re here to talk about political quizzes and how you can use them to drive leads for your email marketing campaign. We’ve shared a lot about using quizzes for education, social media, LinkedIn, weddings, careers, and even beer.
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